Abercrombie & Fitch

Founded in Manhattan on June 4, 1892, Abercrombie & Fitch is one of the iconic brands of American pop culture. With over a century of history, the brand reached its peak success during the 1990s and 2000s, thanks to its unmistakable style and strong identity rooted in the world of American colleges.
Traditionally focused on t-shirts, sweatshirts, and jeans—celebrating the American passion for denim—the brand is now embracing a more inclusive approach, promoting values of diversity and authenticity.
The Abercrombie Kids line, designed for boys and girls aged 6 to 16 and inspired by the American college lifestyle, is made to help kids feel exceptional every day. Essential pieces, carefully crafted with attention to fabrics and materials, offer a modern, fresh style tailored perfectly for young people.