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PEOPLE, CB WORLD

Chiara Ferragni's mascot in the CoccoleBimbi Store

5 minute read

CoccoleBimbi hosts the Chiara Ferragni mascot in its HQ and presents the new SS22 kids collection by CF BRAND in store

A Special Guest

Chiara Ferragni arrives in the CoccoleBimbi Store. No, this is not the digital entrepreneur in the flesh but her official mascot, who came to visit us and met her little fans.

During the evening of December 21st in the CoccoleBimbi HQ, in Rutigliano, the CF Mascotte had the opportunity to present the new kids spring collection to the public -summer of CF BRAND.

A Special Atmosphere

To better welcome the little guests and their families, the CoccoleBimbi Store was transformed for an evening, colored in light blue and pink: music, sweets and an atmosphere of joy and Christmas Spirit. Starting from the entrance, when the children were immediately greeted by heavenly cotton candy.

Between long chats, hugs and photographs with the mascot and tastings of cupcakes, biscuits, sugared almonds and vegan sweets, the children were transported into a unique experience, full of fun and carefree.

The watchwords of the evening? Make friends, enjoy the delicacies of the Eclair pastry shop in Rutigliano, take photos and choose the coolest looks for next season.

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